Wertpotenziale aus Enterprise 2.0 herausziehen – Interview mit Dr. Frank Schönefeld

Ich habe heute noch ein richtiges “Goodie” aus unserer “Mediathek” rausgezogen. Bereits im Mai hat Martin Koser, seines Zeichens der Community-Manager unserer E2.0-Aktivitäten und Berater in diesem Themenfeld, ein spannendes Gespräch mit Dr. Frank Schönefeld, Mitglied der Geschäftsleitung bei T-Systems Multimedia Solutions und Beirat unseres Enterprise 2.0 SUMMIT, geführt. Im Mittelpunkt der Diskussion standen der […]

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What is the right relationship model for social apps within the enterprise?

I was linked this morning towards an article of the BusinessWeek that is discussing some statements of Socialtext CEO Eugene Lee about the preferable model of relationship for internal social applications. SocialText CEO Eugene Lee argues that Twitter might be a better model than Facebook for next-gen communications within companies, so-called Enterprise 2.0. Facebook’s trouble? […]

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Enterprise 2.0 Projekte laufen in Deutschland unter anderem Namen

Im Rahmen meiner Vorbereitungen zum Enterprise 2.0 SUMMIT bin ich immer wieder über die Unterschiede zwischen den nationalen Gepflogenheiten in Europa beim Umgang mit dem Thema “Enterprise 2.0” gestolpert. So haben wir ja bewusst E2.0 Projekte aus verschiedenen Ländern Europas für das Programm gesucht, da wir die Annahme haben, dass der kulturellen Hintergrund sehr signifikant […]

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Classification of Enterprise 2.0 use cases

What is Enterprise 2.0 all about? IMHO – this is the most asked question when talking about this topic. As several bright heads have said before instead of theoretically talking about the Enterprise 2.0 vision we need to talk about use cases and case studies that show and unveil the power of this so-called “social […]

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Adidas’ Internal Communication Team on Enterprise 2.0

Crossposted from my posterous-Blog A nice updated slideshow of Adidas’ Christian Kuhna on their implementation approaches and lessons learned. Found via George Dearing who cheekily talks about “intranet rejuvenation” – that is indeed one reasonable thing to expect when stepping into Enterprise 2.0 – refactor some of the existing stuff (see DMS Review: E2.0 braucht […]

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Andrew McAfee on Enterprise 2.0

As Sebastian Schäfer completed my comparison of different Social Software Categorizations with an interesting model by Andrew McAfee, I’d like to share a crash course on Enterprise 2.0. The video is already around for a few weeks, but Mattias Schwenk reposted it today. It contains the concept of the Enterprise 2.0 Bullseye, a look on […]

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