What do you think? Is he right? My initial reaction was like “ugh, this is just overly pessimistic”, but it’s an interesting point of view anyway …
Enterprise 2.0 will fail because it is based on the illusion of a positive attitude from organization towards change – so wrong
— Marc Brandsma (@Tedesign) January 23, 2008
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Martin Koser
Latest posts by Martin Koser (see all)
- Interview with Frank Schoenefeld – “Getting Enterprise 2.0 on track” - 03/11/2009
- Adidas’ Internal Communication Team on Enterprise 2.0 - 22/09/2009
- Social Media Revolution – really? - 17/08/2009
