Dion Hinchcliffe: Most of the companies are still doing tactical experiments! It’s again two weeks ago that I have met Dion Hinchcliffe in Berlin’s hot event location (the NHow Berlin) to talk about his new book. The book is done in co-authorship with Peter Kim and is exploring the results of some high-class best-practices in the world of social business (means using social technology internally as well as externally to enhance business processes). So it explains very well the needed integrative and holistic approach to the both sides when trying to make a success with social technology. Within the interview we also discussed the question about the state of the E20/Social Business evolution and Dion stated that “most of the companies are still finding in their way and doing tactical experiments”. But he also sees a broad adoption move within the next year. (see also his recent article on the state of E20/Social Business in Germany!) tweet share share share share email RSS feed The following two tabs change content below.BioLatest Posts Bjoern Negelmann Björn Negelmann verantwortet die inhaltlichen Teile der Veranstaltungsaktivitäten von Kongress Media und ist darüber hinaus auch Kopf des an Kongress Media angeschlossenen Research-Hauses N:Sight Research. Er reflektiert seine Beobachtungen über die Entwicklung der Themen sowohl in den Corporate-Blogs von Kongress Media und N:Sight als auch in den Fachblogs Enterprise Digital Blog (zum Social Collaboration & Future of Work Thema), auf Espresso-Digital.de (zum Thema Social Kommunikation & Marketing) sowie im Digital Experience Blog (zum Thema Digital Experience & die Transformation in Marketing, Vertrieb und Service). Darüber hinaus moderiert und betreut er die diversen Online-Communities und Online-Veranstaltungen von Kongress Media. Latest posts by Bjoern Negelmann (see all) Digital Workplace as Engagement Hub for the Employee Experience Strategy in 2019 - 20/12/2018 Short Note about the End of Social & Bringing Back the Work Support into Future of Work! - 17/05/2018 Lou Taylor: For knowledge sharing to be successful you need engaged people, processes and tools! #entdigi #eds18 - 01/05/2018 Related posts: Dion Hinchcliffe: The top challenge is culture change! Dion Hinchcliffe: The CHRO is the key new role when it comes to the digital transformation! Dion Hinchcliffe: Cultivating and actively orchestrating our social ecologies is the next stage Michel Ezran: Companies seek the Holy Grail: A Smarter Enterprise Pingback: Spin Doctoring #E20S in anticipation to the main event