João Santos: Governance should stay close to whom has accountability for the process outcome

e20-joao-pinto-dos-santosAnother speaker, another interview. João Pinto dos Santos answers the questions in this pre-Summit interview.

João is Global HR Social and Gamification Lead at Accenture. He joins Bertrand Duperrin on the Expertise Panel: Getting Social Aligned to Processes at Enterprise 2.0 SUMMIT 2014 in Paris.

João, can you give us three tags that describe best your talk?
  • Bridging BPM (Business Process Management) gaps
  • Unstructured data
  • Cooperative execution
You are joining the discussion at #e20s with a strong background from the BPM perspective. What is your opinion of the impact of social platform for the BPM approach?

I am today very much into Social Collaboration and Social Media technologies. Coming from BPM 2.0, and all the way back from workflow and before that, it is clear to see Social has transformational power applied to BPM.

Social adds a bottom-up information and outcome centric process formation experience, faster to put in place, adapt and evolve.

What are the challenges of aligning BPM approaches with social interactions?

How the user experience will turn out for the users; retaining transparency which is core to both BPM and Social and the ability for BPM to be responsive at the speed of social.

There is a new buzzword in the BPM sphere – it’s the Adaptive Case Management. What’s this about and is this the new BPM for the knowledge work based industries?

Adaptive Case Management is about moving the focus of process execution from the process itself to the outcome and the information at the core of the process. Execution then becoming a flow of tasks governed by key rules and empowerment of users.

It becomes an instrument for case based knowledge formation and in general for organizational process knowledge.

The discussions in the Enterprise 2.0 community are predicting the revolution of the process organization but still have no concrete answer on how to organize in the future. What is your take on this?

ACM creates the opportunity for the process organization to step back from a top-down prescriptive and rigid model into a bottom-up learning approach more responsive to today’s fast and evolving businesses.

It creates opportunity for process learning but it also mandates stronger governance. And that value is only there if organizationally there is a focus to look into analytics of process and social dynamics, analyze, learn and influence a new iteration of the processes. Governance should stay close to whom has accountability for the process outcome.

Thanks to João for the interview and don’t forget to catch him on the Expertise Panel: Getting Social Aligned to Processes at Enterprise 2.0 SUMMIT 2014 in Paris.

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Rogier Noort
I'm a Social Business addict coming from the technical depths of IT and rising from these dark ages, through web and social, to the enlightened field of Social Business. Also blogger, podcaster, talker and listener.